IETA Brazil Initiative

The IETA Brazil Initiative is a strategic group designed to elevate the role of the private sector in shaping Brazil’s emerging carbon market. Launched at a critical moment, following the approval of the Brazilian Emissions Trading System (SBCE) and ahead of COP30 in Belém, the initiative provides a structured channel for private sector engagement in Brazil’s climate and market policy evolution.

OVERVIEW

IETA has been actively engaged in Brazil since 2022, working to support the development of robust carbon market mechanisms and strengthen the country’s role in global climate action. Through partnerships with public institutions, subnational governments, and civil society, IETA has provided technical expertise, capacity building, and policy dialogue to help shape high-integrity climate solutions.

Building on its global reputation as a trusted voice in carbon markets, IETA collaborates with Brazilian stakeholders to advance regulatory readiness, foster investment, and align domestic efforts with international frameworks such as the Paris Agreement’s Article 6. With a growing presence in Brazil and with active representation in São Paulo, Brasília and in the State of Pará, IETA continues to facilitate exchanges between the public and private sectors and promote Brazil’s leadership in the transition to a low-carbon economy.

Since 2022, IETA has increased its engagement and network in the country through its capacity building program, the Business Partnership for Market Implementation (B-PMI). In 2023, IETA expanded its engagement in Brazil with ALMA Brasil, an educational initiative developed in collaboration with the Oil and Gas Climate Initiative (OGCI) aimed at improving alignment of state jurisdictional REDD+ programs and building state capacity for VCM activity.

About the IETA Brazil Initiative 

The IETA Brazil Initiative is a strategic group designed to elevate the role of the private sector in shaping Brazil’s emerging carbon market. Launched at a critical moment, following the approval of the Brazilian Emissions Trading System (SBCE) and ahead of COP30 in Belém, the initiative provides a structured channel for private sector engagement in Brazil’s climate and market policy evolution.

Recognizing that business leadership is essential to the success of any market-based climate solution, the initiative brings together key private sector players. These actors play an active role in informing policy and regulatory processes, advocating for a well-functioning carbon market that promotes competitiveness, innovation, and investment in low-carbon technologies.

Through a dual approach, which involves advocacy coordination and technical dialogue & capacity building, the IETA Brazil Initiative enables the private sector to:

  • Build consensus around key policy issues related to the SBCE, the voluntary carbon market (VCM), and Article 6 of the Paris Agreement;
  • Coordinate advocacy efforts to ensure clarity, transparency, and market integrity in the regulatory framework;
  • Contribute technical expertise to the design of offset mechanisms, REDD+ integration, and carbon accounting systems;
  • Address concerns around the EU’s Carbon Border Adjustment Mechanism (CBAM) by supporting a credible domestic market response;
  • Position Brazil as a competitive player in international carbon markets and a model for other countries in the Global South.

At the heart of the initiative is the Funders Circle, composed of committed private sector partners who provide strategic guidance and core support. Their participation ensures that the initiative reflects real-world market needs and promotes policies that are economically viable, environmentally robust, and aligned with global standards.

With a dedicated team on the ground in Brazil and global backing from IETA’s membership, the initiative creates a space where the private sector’s voice is not only heard but also made central to the success of Brazil’s carbon market future.

Initiative’s Steering Committee

  • Pedro Venzon

    Policy Manager – Brazil Lead

    Geneva, Switzerland

  • Elisa Guida

    Policy Advisor

    Brazil

  • Mariana Tavares

    Policy Advisor

IETA